Content migration, front-end project management, and ongoing site operations for a small but mighty sock brand
Responsibilities
Built landing page content for site re-design and re-platform from Magento to Commerce Cloud; established new QA and deployment operations for biweekly development sprints and weekly content deployment.
Platforms
Salesforce Commerce Cloud
Role
Content Manager, Project Manager
This was the land of high-profile collaborations. Because of partnerships with Fenty (by Rihanna), Disney, the MLB, and the NBA, to name a few, planning and approvals were paramount. I worked closely with our marketing category managers to establish and document asset handover and final content review processes to ensure successful deployments and honor each partnership.
Bridging the gap
Given the art-driven nature of the brand, a large part of my role was communicating between technical and non-technical teams to deliver new and engaging content experiences while maintaining a small engineering team.